300

USD

Spent

969.53

USD

Earned

669.53

USD

Profit

224

%

ROI

7

days

Period

About this traffic source

There are several types of advertising on YouTube channels. Below we will tell you about the main ones.

Preroll

Pre-roll

Your ad is shown at the beginning of the video

Purchase of likes or likes with a comment

Your video will be displayed in the section with likes or feed of the channel

Like + comment
Subbox

Subbox

Adding to the section with favourite channels

Sponsorship in competitions

Sponsors

Upload your video to the channel

Rare and very expensive

Your video

*Note: he partner's statistics and earnings are real. At the partner's request, we cannot publish the source files of the videos, as well as links to the channels used in the case. Instead of sources, we will show some examples of good pre-rolls, and you can create your own similarly.

CASE OF A PARTNER

The first type of advertising used here is a pre-roll at the beginning of the video.

Youtube stat

First, the partner selected channels for purchasing advertising based on the following criteria:

  • Channel theme: gaming.
  • Average number of views per video: from 100,000.
  • Audience activity: the ratio of the average number of likes and comments under each video to the number of subscribers on the channel. Everything is simple here: the more is the better.

Then I found a suitable channel, made an agreement with the blogger and gave my script for the pre-roll describing the key aspects of the ad. I paid for the ad placement and waited for the video to be released.

From the moment the partner's ad was released until the moment this text was written, the video has received about 250,000 views. This gave the sales figures in the statistics that you see in the screenshot on the left.

Conclusions

The offer shows good conversion. The main thing is to choose the right channel with the right target audience. And also to agree on a reasonable cost of advertising: the lower it is, the more profit you will get.

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